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Jeeyoon Jamie Kim

Associate Professor

Department of Sport Management

Contact

315.443.0237 jkim122@syr.edu

Department

Location

MacNaughton Hall, #315
Syracuse, NY 13244

Biography

Jeeyoon Jamie Kim joined the Department of Sport Management in August 2016 after earning a Ph.D from Florida State University. Her research agenda is anchored on the impact of sporting events on local communities and event consumers. Her areas of specialization include mega sporting events, sport event consumer well-being, destination branding, negotiation of motivations and constraints, and quantitative research methods.

Kim has published in refereed journals such as Journal of Sport Management, Sport Management Review, Managing Sport and Leisure, Sport Marketing Quarterly, and Event Management. She received various research grants including the IOC Olympic Center’s advanced research grant, FIFA research scholarship, Sport Marketing Association (SMA) research grant, and CUSE interdisciplinary research grant. She also worked on research projects and consulted for the Korean Sport and Olympic Committee, Gangwon 2024 Winter Youth Olympic Games, and Caribbean Association of National Olympic Committees. Kim currently serves on the editorial boards of Journal of Sport Management, Journal of Global Sport Management, and Journal of Applied Sport Management.

Prior to entering academia, she served with the Korean Olympic Committee. For five and a half years, she worked for the International Games, International Relations and 2018 PyeongChang Olympics Task Force Teams. She also has experience as an investigator at the Center for Sport Industry at Seoul National University, conducting consulting projects.

Kim earned a bachelor’s degree in physical education and master’s degree in sport management at Seoul National University. She earned an executive master’s degree in sport organization management from the University of Poitiers through the MEMOS program (a program endorsed by the IOC).

Education

  • Ph.D., Florida State University, FL
  • Executive Masters, MEMOS, University of Poitiers, . Major: Sport Organization Management
  • M.S., Seoul National University, Seoul, . Major: Sport Management
  • B.S., Department of Sport Management, Seoul National University, Seoul, . Major: Physical Education

Teaching

Currently Teaching

  • SPM 224 - Introduction to Sport Event Management
  • SPM 437 - Sport Venue Management

Active Research

Sponsored Research

  • Jeremy Jordan (PD/PI) Brian Konkol (PD/PI) Benjamin Dotger (Senior/Key Personnel) Jeeyoon Kim (Senior/Key Personnel) Olivia Stomski (Senior/Key Personnel) , Character Development through Sport Fan Engagement: Pre-proosal - Wake Forest University - Not for Profit/Foundation Subgrant. End Date: 2028-07-31
  • Jeeyoon Kim (PD/PI) Lindsey Darvin (Co-PD/PI) , Breaking barriers to promote e-gaming among women and girls and sport participation through e-games: A mixed methods approach - The Olympic Foundation for Culture and Heritage - Foreign Grant. End Date: 2027-08-14

Published Scholarship

Publications

  • Kim, Y., Kim, S. & Kim, J., 2025. Exploring the Role of Team-Related Cues on Viewer Behavior and Engagement with Corporate Social Marketing on Sport Team Twitter Pages. International Journal of Sport Marketing and Sponsorship.
  • Kim, J. et al., 2025. Legacy delivery of Youth Olympic Games: Case studies on management practices of 2016 Lillehammer, 2018 Buenos Aires and 2024 Gangwon. International Journal of Event and Festival Management.
  • Kim, S., Kim, J. & Kim, D., 2025. The effect of sports brand collaboration attributes on product attitude and willingness to pay: A multiple-group analysis based on perceived fit. Journal of Global Sport Management.
  • Chang, J. et al., 2024. The effects of a sport team's involvement regarding corporate social responsibility on fans' pride and intention to donate: the moderating effects of urgency with involvement. International Journal of Sport Management and Marketing.
  • Kim, J., 2023. Constraint-based latent profile analysis to investigate the physical activity market segments among Chinese college students. Journal of Applied Sport Management, 16(2), pp.13–22.
  • Kim, J., Walia, B. and Sanders, S., 2023. Exploring soccer video games as a channel to promote well-being and soccer appreciation among North American adults. Soccer & Society, [online] 25(1), pp.29–44. https://doi.org/10.1080/14660970.2023.2219623.
  • Kim, J. & Jang, B.G., 2023. Soccer literacy: A construct linking soccer video games play to soccer engagement. Sport Marketing Quarterly, 33(1), pp.66–80.
  • Kim, J. and James, J.D., 2022. Vicarious achievement in sport and its link to temporal life satisfaction: a case study with college students based on ecological momentary assessment. Managing Sport and Leisure, [online] 29(4), pp.611–628. https://doi.org/10.1080/23750472.2022.2081252.
  • Kim, J. and Kim, Y., 2023. Coping with losses: Need unfulfillment, coping strategies and temporal well-being of sport fans. Sport Management Review, [online] 26(5), pp.720–743. https://doi.org/10.1080/14413523.2023.2210360.
  • Kim, J., Delia, E. & Walsh, P., 2022. National Olympic Committee sponsorship in small states: A case study with focus on the Caribbean region. Sport, Business and Management: An International Journal, 13(1), pp.57–73.

Presentations

  • Chung, M.-R., Kim, J. & Kwon, K., 2026. Factors influencing sustainability in cities hosting international sporting events. In 17th International Symposium for Olympic and Paralympic Research.
  • Kim, J., Chung, M.-R. & Kwon, K., 2026. How did the 2018 PyeongChang Winter Olympics impact motives, constraints, and intention for sport participation: A comparison by demand-type and sport. In 17th International Symposium for Olympic and Paralympic Research.
  • Kim, J., Chung, M.-R. & Kwon, K.-. sung ., 2024. Investigating the legacy governance process of YOG organizing committees for building a sustainable YOG legacy. In AMOS. 11th International Sport Business Symposium. University of Mainz and IOC Olympic Studies Centre.
  • Kim, Y., Kim, S. & Kim, J., 2024. Assessing risk and trust factors in sport event ticket purchasing: A comparative study of primary and secondary markets. In NASSM 2024 conference. NASSM.
  • Kim, J., 2024. Constraint-based latent profile analysis to investigate the physical activity market segments among Chinese college students. In NASSM 2024 conference. NASSM.
  • Kim, J. et al., 2023. Building a sport participation legacy for the Winter Olympics: A latent profile analysis based on motivations and constraints for skiing. In SMA 2023 conference.
  • Kim, J. & Chung, M., 2023. Constraints and negotiation strategies for winter sport participation: A case study with the 2018 PyeongChang Winter Olympics. In SMA 2023 conference.
  • Kim, J. & Kim, Y.K., 2023. Coping with loss: A multi-group analysis based on perceived importance. In NASSM 2023 conference.
  • Kim, J., Walia, B. & Sanders, S., 2022. Football video game play's link to physical/psychological well-being and football appreciation: the synergistic effect with football physical play. In SMA 2022 Conference.
  • Kim, J., 2022. Understanding e-sport participation's link to psychological well-being via need fulfillment based on the dualistic model of passion. In SMA 2022 Conference.

Consulting

  • Caribbean Association of National Olympic Committees. Consultation for developing sponsorship strategies for Caribbean National Olympic Committees
  • Korean Sport and Olympic Committee, South Korea. Developing a bid strategy for the 2032 Seoul Summer Olympics
  • Korean Sport and Olympic Committee, Seoul, South Korea. Developing a legacy educational program for the 2024 Gangwon Winter Youth Olympics

Active Service

Professional Service

  • Reviewer/Referee, Asian Sport Management Review (active since: 2024)
  • Reviewer/Referee, European Sport Management Quarterly (active since: 2024)
  • Reviewer/Referee, Sport Management Review (active since: 2024)
  • Reviewer/Referee, World Leisure Journal (active since: 2024)
  • Editorial Review Board Member, International Journal of Business in Sports, Hospitality, and Tourism (active since: 2023)
  • Reviewer/Referee, Communication & Sport (active since: 2023)
  • Reviewer/Referee, Event Management (active since: 2023)
  • Reviewer/Referee, Journal of Electronic Gaming and Esports (active since: 2023)
  • Reviewer/Referee, Telematics and Informatics (active since: 2023)
  • Editorial Review Board Member, Journal of Applied Sport Management (active since: 2022)
  • Reviewer/Referee, International Journal of Well-Being (active since: 2022)
  • Reviewer/Referee, Management Decision (active since: 2022)
  • Reviewer/Referee, Sport Marketing Quarterly (active since: 2022)
  • Reviewer/Referee, Sport, Business, and Management: An International Journal (active since: 2022)
  • Editorial Review Board Member, Journal of Sport Management (active since: 2021)
  • Reviewer/Referee, Frontier (active since: 2021)
  • Editorial Review Board Member, Journal of Global Sport Management (active since: 2020)
  • Reviewer/Referee, International Journal of Human Movement Science (active since: 2020)
  • Reviewer/Referee, International Journal of Sport Management and Marketing (active since: 2020)
  • Reviewer/Referee, Korean Journal of Sport Management (active since: 2020)
  • Reviewer/Referee, Managing Sport and Leisure (active since: 2020)
  • Reviewer/Referee, Sport in Society (active since: 2020)
  • Reviewer/Referee, International Journal of Sport Marketing and Sponsorship (active since: 2019)
  • Reviewer/Referee, Journal of Hospitality and Tourism Insights (active since: 2019)
  • Reviewer/Referee, NASSM Conference - Abstract Review (active since: 2018)
  • Reviewer/Referee, Journal of Sport (active since: 2016)

Honors, Awards, and Recognition

  • FIFA Research Scholarship, International Center for Sport Studies (received: 2021)
  • SMA Research Grant Award, Sport Marketing Association (received: 2019)
  • Advanced Olympic Studies Grant, International Olympic Committee Olympic Studies Centre (received: 2017)
  • Student Research Competition, Southern Sport 2016 Management Doctoral Symposium (received: 2016)
  • Robert M. Gagne Research Award, Florida State University (received: 2015)
  • Graduate Enhancement Award, Florida State University (received: 2012)

Memberships

  • European Society for Sport Management
  • Korean Alliance for Health, Physical Education, Recreation, and Dance
  • Korean American Society for Sport Management
  • MEMOS (Master Executif en Management des Organisations Sportives) Association
  • North American Society for Sport Management
  • Sport Marketing Association
  • Stadium Management Association

Licensures and Certifications

  • Measurement and Statistics Certification, Florida State University, College of Education. (since: 2016)

Department

Location

MacNaughton Hall, #315
Syracuse, NY 13244