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Executive Director of Esports

Professor of Practice

Esports Communications and Management

Organizational Unit

Location

MacNaughton Hall, #300K
Syracuse, NY 13244

Biography

Joey Gawrysiak (he/him/his) joined the Falk College and the S.I. Newhouse School of Public Communications in Fall 2023 as the executive director of esports and as an associate professor. He teaches classes in esports.

Prior to joining Syracuse University, Gawrysiak was a professor and director of esports at Shenandoah University from 2011-2023, overseeing all aspects of esports on campus and teaching a variety of classes in esports and sport management. Prior to Shenandoah University, he served as a teaching assistant at the University of Georgia from 2010-2012 teaching sport management courses.

Gawrysiak’s research focuses on the integration of esports into institutions of higher education and scholastic esports. He has contributed edited chapters in books, including “E-sport: Video Games as Sport,” which appeared in Defining Sport: Conceptions and Borderlines.

In 2019, Gawrysiak co-founded Esports Development and Growth Enterprise (EDGE) with two partners to consult professional and academic entities on a variety of esports implementation strategies. He served as the chair of the Board of Directors for the National Association of Collegiate Esports (NACE) and as a member of the Board of Advisors for the North American Scholastic Esports Federation and the Mid-Atlantic Esports Conference, while also being named the NACE Program Director of the Year in 2021 and NACE Hero in 2022.

In addition, under his leadership, the Shenandoah esports program won the 2023 CSMG award for Esports Program Impact of the Year and the 2023 NACE National Event of the Year for their “Boost on the Beach” event in Myrtle Beach, SC.

Education

  • Ph.D., University of Georgia, Athens, GA
  • M.Ed., University of Georgia, Athens, GA, . Major: Physical Education and Sport Studies Area of Emphasis: Sport Management
  • B.S.Ed., University of Georgia, Athens, GA, . Major: Sport Studies Area of Emphasis: Communication

Teaching

Currently Teaching

  • SPM 454 - Esports Business Practicum
  • SPM 342 - The Business of Esports
  • SPM 354 - Esports and Event Management
  • SPM 200 - Selected Topics in Sport Management - Principles of E Sports

Published Scholarship

Publications

  • Jenny, S.E., Gawrysiak, E. & Besombes, N., 2021. Esports.edu: An Inventory and Analysis of Global Higher Education Esports Academic Programming and Curricula. International Journal of Esports.
  • Williams, D. et al., 2020. NCAA e-sports 20XX: An analysis of radical innovation adoption through firm collaboration. International Journal of Sport Management and Marketing.
  • Gawrysiak, J., Burton, R., Jenny, S. and Williams, D., 2020. Using Esports Efficiently to Enhance and Extend Brand Perceptions – A Literature Review. Physical Culture and Sport. Studies and Research, [online] 86(1), pp.1–14. https://doi.org/10.2478/pcssr-2020-0008.
  • Jenny, S.E., Keiper, M.C., Taylor, B.J., Williams, D.P., Gawrysiak, J., Manning, R.D. and Tutka, P.M., 2018. eSports Venues: A New Sport Business Opportunity. Journal of Applied Sport Management, [online] 10(1), pp.34–49. https://doi.org/10.18666/jasm-2018-v10-i1-8469.
  • Gawrysiak, E., 2016. E-sport: Video games as sport S. E. Klein, ed., Lanham, MD: Lexington Books.
  • Gawrysiak, E.J., Cooper, J.N. and Hawkins, B., 2013. The impact of baseball participation on the educational experiences of black student-athletes at historically black colleges and universities. Race Ethnicity and Education, [online] 18(5), pp.696–722. https://doi.org/10.1080/13613324.2013.792795.
  • Gawrysiak, E., Dwyer, B. & Burton, R., 2014. Understanding baseball consumption via in-home gaming. Journal of Applied Sport Management, 6(3), pp.76–97.
  • Gawrysiak, E., 2013. “Videoball”: An exploration of possible economic implications of baseball video games. In Academy of Business Disciplines. Fort Myers, FL.
  • Cooper, J.N., Gawrysiak, J. and Hawkins, B., 2012. Racial Perceptions of Baseball at Historically Black Colleges and Universities. Journal of Sport and Social Issues, [online] 37(2), pp.196–221. https://doi.org/10.1177/0193723512455921.

Presentations

  • Gawrysiak, E., 2019. In Esport and Gaming Summit. The University of Alaska Fairbanks.
  • Gawrysiak, E., Jenny, S.E. & Williams, D., 2018. eSports education: How sport management programs can effectively teach students to enter the field. In meeting of the College Sport Research Institute.
  • Lowry, J. et al., 2018. The Paradox of Experiential Learning: The D-III Model Works. In Meeting of the College Sport Research Institute.
  • Gawrysiak, E. & Evans, E., 2018. Esport and education: Where the future begins. In meeting of the Music and Gaming Educational Symposium.
  • Gawrysiak, E. & Wigley, B., 2018. The next big thing(s) in esports. In meeting of the Music and Gaming Educational Symposium.
  • Burton, R. & Gawrysiak, E., 2017. Using esports to efficiently enhance and extend brand perceptions. In meeting of the Sport Marketing Association.
  • Gawrysiak, E. et al., 2017. What's up with esports: Should we LoL at Lol?. In meeting of the Music and Gaming Educational Symposium- Classic.
  • Gawrysiak, E., 2016. Not just a game anymore: How esports and take over the world. In meeting of the Sport Management Association of Australia and New Zealand.
  • Gawrysiak, E., 2016. Navigating the union of sports, business, and the law. In Sport Law & Entrepreneurship Conference. The George Washington University Law School.
  • Bailey, K. et al., 2016. Education of student-athletes through global exploration: Narratives on experiential learning. In Meeting of the College Sport Research Institute.

Active Service

Professional Service

  • Board of Advisors, North American Scholastic Esports Federation, Competition Committee member (active since: 2020)
  • Board of Directors, The National Association of Collegiate Esports, Executive Committee member (active since: 2020)

Honors, Awards, and Recognition

  • Program Director of the Year, NACE
  • Undergraduate Team Advisor, CSRI
  • Outstanding Faculty Advisor, Sport Business Club
  • Outstanding Faculty Member, Buzzy
  • Faculty Member of the Year, Shenandoah University (received: 2014)
  • Outstanding Teaching Assistant Award

Memberships

  • North American Society for Sport Management
  • North American Society for the Sociology of Sport (NASSS)

Licensures and Certifications

  • Collaborative Institutional Training Initiative. Reference ID: 1353489
  • Interdisciplinary Qualitative Studies Graduate Certificate

Recent Media Mentions:

  • Anon, 2016.
  • Are video games a sport? (6 November 2014)
  • Anon, 2014.

Organizational Unit

Location

MacNaughton Hall, #300K
Syracuse, NY 13244